RenGen: The New Consumers

In the wake of Black Friday and in the midst of Cyber Monday, I find that Blogical offers some nourishing food for thought. Here is some of what she said:

This morning I stumbled across the article A New Generation, Poised to Reinvent, in which The New York Times interviews author Patricia Martin about her book RenGen: The Rise of the Cultural Consumer - and What It Means to Your Business. Bizarrely placed in the shifting careers section, the article presumes to be about how a new generation of Americans can best be managed in the business world. But what they're really talking about is a dawning renaissance of American culture, ushered in by a whole generation of idealistic young people with a "growing interest in cultural pursuits, diversity, authenticity and social responsibility."

The cultural consumer isn't really a new concept, introduced as we know it in 2001 by Paul H. Phd Ray in his book The Cultural Creatives: How 50 Million People Are Changing the World and reinforced in 2003 by Richard Florida in his book The Rise of the Creative Class. Of the RenGen persona, Martin says it's more of a psychographic than a demographic, characterized as follows:

. . . they are eco-conscious; they take their cues from nature so they are willing to accept products that are flawed but authentic rather than slickly produced and inauthentic. Dove figured this out with the real-women campaign. They want to make a difference. They want to live many lives. They don’t want to be told, “You can’t be an architect and a poet.” They are sensualists. Because they are both idealistic and cynical at the same time, they have learned to trust what they experience rather than what experts tell them. That is why design and aesthetics are so elevated right now.

You can read the rest of her thoughtful post here.

Be careful out there....

Sia

Art: Siberian Shamaness (AKA Drummer) by Richard Kurnno found at Myth*ing Links.

Green Tips for Thanksgiving & Presidential Puppy Watch

Today I would like to share some Green Tips for Thanksgiving from our friends at TreeHugger. These include directions on cooking a sustainable Thanksgiving dinner.





Presidential Puppy Watch:

Meanwhile, the Presidential Puppy Watch continues. Kudos to Michelle Obama and her family for deciding to choose a shelter dog. A lovely story in the LA Times notes that animal shelters around the country are grateful for the spotlight this has put on their work.

Can't Adopt? Why Not Foster?

Shelters around the country are full as more and more people loose their homes. If you can't adopt a pet, perhaps you could be a temporary foster parent to some needy cats and dogs? Share the love - it's a very rewarding thing to do.

Got Blankets?

Shelters also need: dog, cat and kitten food, toys, paper towels, old blankets, cloth towels, and old pet medications that you may have that are still viable.

Cats Like Turkey, Too, and These Cats are 50% Off Through November:

On a local note: The Cat Adoption Team's No Kill Cat Shelter in Sherwood, Oregon is full, and they are offering 50% off of all adoptions for both cats and kittens through November 30th.

Does Fluffy need fixing? They are also offering a low cost spay and neuter clinic through November 30th - Check it out.

Sia

Photo: As part of a campaign to stop puppy mills, then-Senator Barack Obama posed at the Lincoln Memorial with Baby, a poodle who survived a puppy mill but lost one of her legs from the ordeal. The image will appear in the upcoming book, "A Rare Breed of Love" by Jana Kohl.

Happy Holi

Happy Holi to all our friends.

You can find some links about this holiday at Bridgid's Forge and Hecate has posted a great photo that will make you smile.

What a lovely way to celebrate life and spring.

Sia

Related Articles:

Wiccan Dance Meets Bollywood

Ganesh

Links:

Holi at Wikipedia

Recipe: Make Your Own Holi Color

Food Recipes for Holi

Indian Festival Food

Honoring Deer: What the Stag and the Earth Mother Teach Us

Deer calls to us from the Otherworld.. and invites us to look beyond the material, beyond the superficialities of life, toward the heart of things, toward the realm of causes rather than effects. Poised in moon- or sunlight, Deer invites us to begin an exploration of the Otherworld, the spiritual dimension of life."

- Philip & Stephanie Carr-Gomm

Flicker has a beautiful page of photographs honoring deer by a group called Voices in the Wilderness. I offer it today for inspiration.

Ellin Anderson writes this about the stag and the Goddess in a brilliant article titled In This Sign:

"Hail to thee, undying sun, and deer herds that springeth ever anew!" This is the language of ritual and invocation, expressing beliefs that are thousands of years older than the song of holly and ivy. With roots deep enough to weather both Christian conversion and Puritan theocracy, such fragments of Pagan poetry are clues to a time when the deer was the life -- no less sacred than the paired evergreens that stood for male and female.

To the ancient Northern Pagans, the crown-bearing antlered stag was a symbol of kingship, and of the sun's lengthening rays at the Winter Solstice. On the night of the Solstice -- known as Mothers' Night in the Scandinavian and Germanic worlds -- a shape-shifting forest goddess in the form of a white deer was said to retreat to a sacred cave, where she gave birth to the sun. Across millennia named for their use of bronze, iron and stone, shamans donned the horns and skull of a stag to invoke the antlered god, who was asked to bestow prolific deer herds and good luck on the hunt.

With the coming of Christianity, the Church fathers took a pragmatic approach to the old gods and rituals, accommodating or eradicating Pagan customs as they saw fit. For example, the age-old sanctity of deer and deer-hunting was acknowledged in the legend of St. Eustace, who pursues a stag through the forest until it turns and speaks to him, revealing a crucifix between its antlers. But for the new Christians whose ancestors had run with the deer, belief in Odin, master of the Wild Hunt; in Cernunnos, horned god of the Celtic world; in Herne the Hunter, England's woodland demigod; in the Roman goddess Diana, to whom deer were sacred; and faith in local rites and customs, with origins lost in antiquity, were stamped upon the heart -- and died hard.

As she says, it goes deep.

If you feel drawn to the image of stag or deer this season, it could be a call to look at how you guide and lead in this life and it could also be a lesson in compassion, and gentle strength. (1)

The Stag has always been a very potent and meaningful totem for me, especially at Yule, and I keep a statue of a stag on my altar to keep me in mind of certain duties and gifts I've been given. For more on this subject, I would recommend reading The Winter Solstice: The Sacred Traditions of Christmas which has a wonderful section on the beasts of winter. It offers a historical overview and demonstrates that animals with antlers have long been seen as sacred.

For Earthwise parents of young children, I would also recommend a book titled First Snow in the Woods: A Photographic Fantasy ; a lovely story with beautiful photographs, in which a baby deer learns to follow his heart song.

Many among us will meditate and do what we can to find meaning in whatever way is best for us this season. My thoughts today are with those who wish to celebrate Mother Night with honor and grace in a culture that supports neither. May you find a center of peace and calm amid all the din and chaos. Remember that wisdom often come to us in quiet and unexpected ways. Like a deer standing near us in the forest, we may not notice our teachers, even when they are right next to us. The important (and sometime difficult) thing is to make a safe place in our hearts that welcomes them in, shelters them from harm, and allows them to speak.

May you have both joy and meaning on your life's path. May you have work that is worthy of your spirit and find the time to celebrate your own unique gifts. May you also have true friends around you in the year to come.

Wishing you the many joys of the season,

Sia

Art: Photo by Pixie of Pixie Vision Productions.

Endnotes:

(1) In 2002 I wrote an article titled Mother Wit for Yule, where I talked about the responsibility we have towards ourselves and others this time of year. Here is an excerpt:

Yule and Solstice are holidays in tune with our own rhythms. The energy of Gaia becomes dormant, yet remains vital. So too, does my spirit. In my tradition, this is a time for reflection. The animals follow their instincts and take to their dens and shelters. We humans also need a bit of rest and quiet. For me, that is the peaceful meaning of Yule. Add to that the beauty and hope of Solstice; a time of dark, cold reality made easier by the hope we hold of a warmer, more prosperous future. Keeping watch at Solstice links us to our friends in the present day and to our Pagan ancestors long since past.

I began to take back the things of the past many seasons ago. That tree for one thing, that World Tree, that's mine. And those bright, hopeful candles are mine again, as well. This is a festival of light, after all. That circle called a wreath is mine, so too, the holly bush. Before I became Pagan, I was always drawn to pictures of a stag standing alone in snow. I'd see this design in different forms over the years and it always spoke to me. Now I know why. And look at that old Shaman dressed in furs. He's mine now, too. He was lost for a time, selling sodas if you can believe it, but he's back again where he belongs. He still brings gifts, but the gifts he offers are very different than the ones I'd known before.

Yule is also a time for good company and feasting. For our ancestors this was the time when the Harvest was in and the clan gathered to celebrate. Whatever they had gathered or grown that year is all they had to live on until spring. There's hope in that and terror, too. They knew to watch warily for the winter storms and to fear the floods and freezing temperatures that followed. No merchant ships could bring in supplies in such weather and the game they had hunted so easily in summer was now scarce. This is the time when Death stalked the weak, the sick, the very young and the very old. For that reason this was a time to gather together with friends around the fire. You and I take pleasure in celebrating with our friends and family. For us, such gatherings make for a pleasant diversion. For them it was a matter of survival. "Send out the call to feast", they said, "and gather the Clan. For we need to know who to count on in the dark days ahead and who will need our support."

Gifts were exchanged during this season for a variety of reasons. The most important one of all was to strengthen the bonds of family and tribe. Only the very rich could afford to be frivolous in this regard. The rest of us needed and exchanged useful items like needles and cloth, knives and arrows, food, pots or clothing. These things didn't sit on a shelf, unused, unwanted and gathering dust. They were thoughtfully given and gratefully received because they were needed. Gifts in those days were serious business.

Shamans used this time to meditate and to gather strength and spirit for the long, dark months ahead. I find that I also need to be alone. Sometimes I feel sad, and no wonder; it's a dark time of the year in more ways than one. Yule invites us to listen to that still, small voice inside ourselves. Go back into the cave for a while and come out again in spring. Change comes in this way. So does renewal.

Related Articles:

Pagan and Earthwise Groups Doing Charity work

Wanted: Citizen Scientists for the Backyard Bird Count

Links:

Deer as Power Animal

The Stag and the Earth Mother